Studio Nazari

ALPS LIFE PURE SENSATIONS: the new lifestyle brand by Mavive Group

23

May 2024

ALPS LIFE PURE SENSATIONS is the new lifestyle brand of the Mavive group that combines sustainability, olfactory innovation and a deep connection with nature. This Made in Italy project offers fragrances and body-care products made with the best raw materials, chosen to offer the consumer real emotional benefits.

The brand is inspired by the purity and majesty of the perfumes of alpine forests, all the line uses sustainable ingredients and transmits pure alpine wellness (Alps Life Pure Sensations) thanks to the use of scientifically tested fragrances. The new brand, in fact, uses neuroscience: thanks to a unique technology, its olfactory notes have a positive impact on our feelings and emotions.

The ALPS line includes two eau de parfum and body care products, all made from raw materials sustainably extracted thanks to the Sourcing4Good program. The packaging is also eco-friendly: bottles made of recycled and recyclable glass and recycled paper cases with FSC and Vegan OK certifications.

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