Innovative and avant-garde, POLICE TO BE SUPER [PURE] joins the new and exclusive trend inspired by sustainability, combining style, lifestyle and conscious shopping.
TO BE SUPER[PURE] is dedicated to those who dislike constraints, norms and gender definitions. The new fragrance interprets the universal spirit of men and women who find comfort in the nourishing embrace of nature and love to reconnect with the purest and most essential part of themselves.
The new skull and transparent fragrance express clarity and luminosity, enhancing the pure beauty of the glass design, free of varnish and decoration. The case is made of ecological paper, which contains components with a low environmental impact, both in terms of raw materials and energy. The paper is made from organic products (maize residues) replacing up to 15% of tree cellulose and contains up to 40% recycled fibre from post-consumer waste. The fragrance of TO BE SUPER[PURE] is certified Eco-Designed Fragrance. This certification is recognised thanks to the 'Green Motion™' tool that provides for high ethical standards in the raw material supply chain in order to minimise the environmental impact of the entire process. From the transparent bottle to the fluid fragrance: this perfume is the quintessence of purity and freshness and represents the fusion of brightness and attraction, masculine and feminine.
